CHP Consulting Rebrands as Alfa

Alfa Logo on Blue Gradient

Launches new website

CHP Consulting, the makers of Alfa Systems, the number one software choice for asset finance companies worldwide, has announced it is to rebrand.

The company will now be known as Alfa, with an exciting new website launched to accompany the new name.

Time for a change? CHP Consulting rebrands as Alfa

Hear from Andrew Denton

The CEO of Alfa, explains:

"This change will present a more progressive image, unify the dual brands of Alfa Systems and CHP Consulting, and give us a brand that better describes what we do. We are one company, with one product, and one brand - and we want that to be clear in our market presence.

"We’re excited about the opportunities it will give us going forward."

Andrew Denton, CEO of Alfa

The rebrand was officially announced on Thursday 24th November 2016 at the Leasing Life Conference and Awards in Paris.