Podcast

Finance Connect Podcast: Paul Jennings

Paul Jennings, Principal of ANSENresearch and former CEO of JCB Finance and Visiting Professor at Aston University, joins host Richard O'Donohue to explore why servitisation and outcome-based contracts could play a critical role in the future of European manufacturing.
13/08/2026

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Drawing on more than four decades in equipment finance and his work with Aston University’s Advanced Services Group, Paul discusses how manufacturers can move beyond traditional equipment sales towards servitisation and outcome-based contracts that create longer-term customer value and more resilient revenue streams.

Rather than working independently, manufacturers, finance and technology providers have an opportunity to develop new financing models that better support outcome-based contracts and help domestic manufacturers compete in an increasingly challenging global market.

The conversation also explores:

  • The commercial case for servitisation
  • The opportunities presented by recurring revenue
  • The role of the circular economy and remanufacturing
  • Why hydrogen could become an important part of the future energy mix for heavy equipment

This episode offers fresh perspectives on how collaboration, innovation and new commercial models could shape the next generation of industrial growth.

Listen now: